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Timing Is Everything: When Idealist Users Are Most Likely to See Your Opportunity

At Idealist, we love data and using it to inform our practices. We dug into our site analytics and noticed trends for when the greatest number of active users are on our site. We wanted to share some of our findings to help you think about when to post your opportunities.

Key takeaways:

  • We have the most active users on our site on Mondays and Tuesdays. As you might expect, the number of active users on Idealist dips on Friday afternoons and weekends.
  • Job seekers are looking at lunchtime. Our users typically hit peak numbers around 1 pm Eastern and the window between noon and 3 pm Eastern is a general sweet spot.
  • Roughly half of the visitors to our site are accessing it on a mobile device. Given this, make sure your posting is mobile friendly with clear and concise language so candidates don’t have to scroll forever to get the information they need.

Interested in learning more about how to attract traffic to your posting? Check out our upcoming Idealist Office Hour session aptly named “Get More Eyes on Your Listing” for additional tips and insights. Ready to post an opportunity? Click the button below!

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